#Executive Summary

This proposal outlines the establishment of a Bodega Sale Deals platform that will leverage e-commerce and live commerce to sell a wide range of products, with a special focus on resellers and wholesalers. The program will enable small and large-scale entrepreneurs to access deeply discounted items, which they can resell for profit through various online channels. To fund the startup and initial inventory acquisition, we propose a crowdfunding/co-ownership model, where investors can buy shares in the business starting from ₱1,000 per share, with a projected 9% quarterly profit over a 3-year contract. A total of 600 shares will be offered.

Business Concept

The Bodega Sale Deals program aims to bring surplus and discounted products to resellers and wholesalers at highly competitive prices. The platform will source products from manufacturers, distributors, and importers looking to offload excess inventory, providing significant cost savings to our buyers.

Key Elements of the Business:

1. Warehouse Sales: The platform will feature bulk and discounted products for resellers, with regular clearance sales both online (through e-commerce) and offline (via warehouse events).

2. E-Commerce Integration: Products will be listed on an e-commerce site for easy access by resellers and wholesalers. Additionally, a live-commerce strategy will engage customers via real-time sales on social media platforms (e.g., Facebook Live).

3. Reseller Program: This will allow individuals and small business owners to buy products in smaller quantities, enabling them to resell on platforms like Lazada, Shopee, tiktok, or Facebook Marketplace.

4. Wholesaler Program: Targeted at larger buyers, the wholesaler program offers bulk discounts and customized logistics solutions, helping them source goods quickly and affordably.

5. Live Commerce Events: Weekly or bi-weekly live sales hosted on popular social media platforms to drive engagement, clear stock quickly, and reach a wider audience.

Market Opportunity

1. Reseller Boom: With the rise of online selling in the Philippines, there is a growing need for cost-effective sourcing. Thousands of Filipinos are turning to live selling, Shopee, Lazada, tiktok, and other platforms to start their own businesses. Our program directly serves this market.

2. Demand for Discounted Products: Surplus and wholesale product deals are a fast-moving segment, particularly for electronics, apparel, home goods, and gadgets. Offering these items at a discount, along with easy resale opportunities, opens a huge profit margin for buyers.

3. Growth of Live Commerce: Live commerce is booming in Southeast Asia. By integrating this into our model, we offer an innovative way for customers to engage with our products in real-time, making purchase decisions quickly.

Revenue Model

The business generates revenue through multiple channels:

• Product Sales: Margins of 20%-30% on every product sold to resellers and wholesalers.
• Subscription Fees: Resellers may opt for a premium membership for exclusive access to high-demand products and early access to sales events.
• Logistics and Delivery: Charging a fee for delivery and shipping arrangements for bulk orders.

Crowdfunding and Co-Ownership Program

To fund the initial inventory, logistics, warehouse leasing, and marketing campaigns, we propose a crowdfunding/co-ownership program structured as follows:

• Total Shares Available: 600 shares
• Price per Share: ₱1,000
• Total Initial Capital: ₱600,000
• Projected Profit: 9% profit per share paid quarterly
• Contract Duration: 3 years

Example Profit Calculation per Share:

• Initial Investment: ₱1,000
• Quarterly Profit: 9% = ₱90
• Annual Profit: ₱90 x 4 = ₱360
• 3-Year Total Profit: ₱360 x 3 = ₱1,080

Total Earnings Per Share in 3 Years:

• Initial Investment: ₱1,000
• 3-Year Profit: ₱1,080
• Total Return on Investment (ROI): ₱2,080

Financial Projection

Here’s a breakdown of financial projections over the course of the 3-year period.

• Break-Even Point: Expected by the end of Year 1.
• Net Profit Over 3 Years: ₱3,168,000
• Total Returns to Co-Owners: ₱648,000 (₱216,000 per year for 3 years)

Marketing Strategy

1. Online Marketing:

   • Social media campaigns (Facebook, Instagram) targeting entrepreneurs and resellers.
   • SEO and paid advertising to drive traffic to the e-commerce site.
   • Regular live-commerce events on Facebook, engaging thousands of viewers in real-time, driving immediate purchases.

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3. Influencer Partnerships:

   • Collaborate with micro-influencers and live sellers to host sales events and promote the platform.

4. Warehouse Sale Events:

   • Regular warehouse sale events that allow customers to purchase directly from the warehouse at discounted prices, building excitement and urgency.

Key Benefits to Co-Owners and Investors

1. Low Entry Investment: At just ₱1,000 per share, the barrier to entry is low, allowing small investors to participate.
2. Stable Returns: With a guaranteed 9% quarterly profit over 3 years, investors can expect consistent returns, making this a secure long-term investment.
3. Growth Potential: As the business scales with new reseller sign-ups and increasing product demand, the overall value of the platform and profits will increase, benefiting all co-owners.

Conclusion

The Warehouse Sale Deals with E-Commerce/Live Commerce Reseller and Wholesaler Program offers a profitable and scalable business model in one of the fastest-growing sectors. Through a co-ownership and crowdfunding model, investors can expect consistent profits while supporting the growth of an innovative platform. With strong demand for discounted products and the rise of online resellers, this venture promises substantial returns for investors and the opportunity to create a sustainable, long-term business.